ABOUT ASHLEY 

I believe you attract what you are. Your mindset is everything, and the energy you carry when you walk into a room and the places you focus that energy, become your life. 

Being an event producer came to me –– I didn't seek it out. Every day is an event. Working on events means you get to work with people who are inspired right now, rather than waiting (and planning) to live.

 My role as an event producer perfectly reflects my prior experience, both personally and professionally. 

I grew up a performer, training with the best of the best in both dance and acting. I’ve performed on some of the largest stages both in New York and regionally. I trained with the late and great William Esper and Wynn Handman; both taught me where my strengths lie, mainly in my ability to empathize with others and my imagination. My parents are both disciples of Sandy Meisner and owned a successful theater school for many years. As you can imagine, theater, performance, and production experience have greatly played a significant role in my success as an event producer.

A great piece of theater is the result of collaboration. The goal of any art form, and event, is to move people and have them leave feeling better than when they arrived. Celebrations are acts of appreciation.

I have also worked in the hospitality industry with some of the best restaurateurs in both NYC and LA. Additionally, I shadowed some of the best event planners and designers in the LA area before moving back to NY and opening ADE.

I trust myself and my team completely. We find a way to prevent mistakes from happening in the first place. Everything is our responsibility, even if it is not on paper. Everything matters and is connected: cost, design, ambiance, flow, production, and timing. They all equal the experience you and your guests will have, in memory, too. We are as prepared as anyone; an event is live theater with one shot to get it right. 

We also know how important the producer/planner is to your well-being, especially when you plan a wedding. How you behave and feel during this time leading up to your big weekend will matter to you, if not now, then in hindsight. Event planning is all about communication, collaboration, and trust in the process and our team.  

JESSICA MORRACCO

EVENT MANAGER

Jessica is a true Brooklynite who fell in love with hospitality early on. Nearing twenty years of experience, Jess has done it all - from event planning to staffing and much more. Her happy place is with her nieces and animals. She has the biggest heart for dogs and really any creature in need. She is an avid cross-fitter and really might be the strongest person we know. You will probably find her with electrolyte water in one hand and a coffee in the other. Lastly, if you need to know anything about any neighborhood in NY, ask Jess as she frequently walks the entire city; Almost as often as she accumulates air miles, as she loves to explore. Google Maps should put her on payroll.  

We love her for her can-do attitude, her non-judgement frame of mind, and industriousness in the moment, which is a skill you cannot teach. Jess is the perfect person to execute our events.

ALLIE TOLLA

EVENT LEAD

Bio coming soon.

JULIA BLANCHARD

GRAPHIC DESIGN + OFFICE ASSISTANCE

Julia is a designer, artist, and actor. She graduated from NYU Gallatin School of Individualized Study in 2018 with a concentration in Communication Through the Arts. Julia has worked in design on a freelance and part time basis within a number of industries, including retail, real-estate, tech, and entertainment. 

Julia's roots as a visual artist guided her into the field of design. Her recent works are mixed media, constructed of predominately yarn and fiber, and feminist in spirit. Her eye for composition and color give her a natural edge in the world of design and aesthetics. 

CAROLINE VINCENT

Caroline is a Junior at Emory University pursuing a dual degree in Business Administration, concentrating in Marketing and Organization & Management, and Political Science. 

Her professional experiences include working as a Branding Strategy and Business Analytics Intern at Beats by Dre and interning for local politicians. During these experiences, she focused on organizing community-based campaigns and events, which enriched her ability to manage large-scale events seamlessly and with meticulous attention to detail. 

Caroline's leadership shines. As a co-founder and current leader of the Social Impact Marketing Group, she spearheads initiatives to boost local businesses in Atlanta. 

Beyond her academic and professional commitments, Caroline was responsible for planning seven days of recruitment as the Director of Recruitment for her Sorority. There, she planned and managed activities, decor and the seamless integration of multimedia elements to create an immersive and inspiring experience.

Caroline is also a published author and passionate creator in the digital space, enhancing her depth of experience in communication. 

Caroline enjoys a variety of activities in her free time, from running to hot yoga to jewelry making and cooking. She is passionate about traveling and exploring new cultures and is always eager to gather unique insights and inspirations that enrich her personal life and professional endeavors. 

"Thank you for all your help! I could not have done it without you. I don’t know how you do  your job. Your level of detail is amazing and everything could not have been more perfect."

— Jane, Scarsdale, NY (Family Celebration)

"Thank you so much to you and your team, and all the vendors on our wedding! They are all rock stars! Everything was stunning as you can see in our amazing photos!"

— Elizabeth, New York City